Clinical Health Promotion

Clinical health promotion is prevention, which includes elements of health promotion and rehabilitation that are carried out together with patients in the health care system.

The intention is to focus on and integrate prevention into the pathway of patients in order to reduce the progression of decease, prevent complications and recurrence, and maximize the quality of life and coping. Clinical health promotion emanates from the health care system where the patient is the activated part and therefore also includes health promotion and rehabilitation elements in the efforts.

Emphasis is placed on maintaining patient choice and accountability, as well as empathy, feedback, and positive patient expectations. Patients are the target audience and the arena may be primary or secondary care where clinical health promotion involves professionals in interaction with patients.